REFUSAL STRATEGIES USED BY ONLINE SELLERS

AGUSTIN, VERONICA (2023) REFUSAL STRATEGIES USED BY ONLINE SELLERS. Diploma thesis, Universitas Nasional.

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Abstract

This present study was a descriptive qualitative research that aimed to identify different refusal strategies used by the sellers while refusing the customer’s offer based on Beebe, Takashi, and Uliss-Weltz’s (1990) classification of refusal acts from speech act, and analyze the most dominant refusal strategy used by the sellers who sell hobby and collectibles products in the realm of online shopping with social media. Data were collected by documenting conversations between sellers and customer on online shopping in social media platform’s direct messages. The researcher herself got involved in those conversations. The finding of this research shows that most sellers refuse the customer’s offer with Indirect refusal strategies, “Excuse, Reason, or Explanation”, “Statement of Regret”, “Statement of Alternatives”, “Set conditions for future or past acceptance“, and “Attempt to dissuade the interlocutor” Adjunct and Direct refusal strategies are also used but not as prominent as Indirect refusal strategy.

Item Type: Thesis (Diploma)
Subjects: P Language and Literature > PE English
P Language and Literature > PR English literature
Divisions: Skripsi > Fakultas Sastra > Program Studi Sastra Inggris
Depositing User: Miss Rahma Rahmawati
Date Deposited: 09 Jun 2023 07:31
Last Modified: 09 Jun 2023 07:31
URI: http://repository.unas.ac.id/id/eprint/6685

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